Account Director (PR)
The Opportunity
We’re looking for a PR-focused account leader to join an innovative marketing agency. For this role, knowledge of consumer tech, or similar lifestyle CPG space is preferred.
Role Responsibilities
Maintain a vast and ever-growing understanding of the modern, evolving PR toolbox – and using those tools to come up with creative
ideas to achieve client communication objectives.
Lead planning and strategy for client plans and new business proposals (with the help of senior leadership)
Act as day-to-day lead, both agency and client-side, including regular conference calls and clear, concise briefings for planning roll-outs
Hold solid relationships with media and influencers; confidently able to identify best fit per client
Pitch concepts for clients based on project objectives and industry trends; secure consistent and high-quality media placements
Day-to-day account management of junior team members
Budget management inclusive of all owned projects
Required experience & Skills
Experience with account management
College or university degree
Post-secondary courses in public relations or a related field is preferred (Public Relations, Journalism, Communications, or related field)
Who You Are
Self-motivated and desire to make an impact and do something meaningful
Creative thinker who is curious and constantly asking questions
You thrive in a fast-paced, ever-changing work environment; able to transition from project to project, client to client, without missing a
beat
A creative mind, both when applied to brainstorming for campaigns and in advising day-to-day media relations to drive results and breakout coverage for brands
Ability to motivate a team, rise above the noise, and foster effective and constructive contributions from each individual
Accountable for results matched with an ability to identify solutions when programs derail or are not landing as expected
Well rounded client experience that provides foundation for intelligent, thoughtful client counsel
The ability to see around corners and predict potential issues or opportunities for both clients and the team
Succinct, clear writing skills, notably for client email recommendations/position statements
Able to pause, reflect and give clear direction when unfavourable situations are presented (basically unflappable!)
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