Our Story
Ari Aronson, Founder & CEO of Ari Agency
In 2008 I was the VP, Managing Director of one of the hottest digital agencies in the country. My career was set. Or so I thought.
I had spent the previous 10 years working in the media and advertising agency world in Montréal and moved to Toronto when the Internet boom began in the late nineties. Consumers and advertisers alike were starting to connect to technology, websites and mobile devices (Palm Pilots and RIM pagers). I had one attached to my hip literally.
The excitement of innovation and change was a constant. I lived and breathed the digital world and represented the early digital agency change agents, design thinkers and user experience obsessed generation.
As I fell into my recruiting business in 2008, I started to notice a big gap with many clients and companies I began to work with. The digital world and technology was evolving faster than their businesses - even those that had plenty of investment behind them.
It was the traditional mindsets of management, slow adoption of digital talent, and old-school org structures that were holding these firms back. Ultimately, I believe innovation will always comes down to your people, and usually the 2nd, 3rd and 4th in command.
The leaders who embraced change were turning entry brands into market leaders. Those who recognized digital wasn't just another channel but the channel and prioritized hiring creative and digital talent across their org structure were winning big. The startup world has always known it’s not about age or life experience but about the visionaries who are disrupting old ideals and creating new norms.
I saw early on the challenges companies would face when it came to building the right teams and creating environments for innovation and growth. That’s why I founded Ari Agency as an ode to the collaborative, creative, agile and fun digital agency and media world I grew up in. We’ve always worked in our niche as digital transformers, helping customers build award winning creative design, strategy, product, marketing and technology teams.
Our mission is to build an executive search and digital recruitment agency unlike any other. From C-Suite to Digital Suite we can help you hire the high performers to transform your business into the 21st century and beyond.