Senior Paid Social Strategist
The Opportunity
We are looking for an all-star Senior Social Media Strategist for a performance focused agency. This opportunity is for someone who is both strategic and technical, who has hands-on experience managing campaigns across paid social, search, and display.
Our client is a growing agency working with some of the most exciting startups, scaleups, SMBs, and enterprise clients in Canada. Their exceptional work has enabled many of their clients to achieve funding goals, and even in getting acquired.
Job Summary
The Senior Social Media Strategist owns the client relationship and campaign performance for their portfolio of accounts. They are fully responsible for the end-to-end researching, planning, implementing, and optimizing of digital media campaigns. They lead the client relationship and proactively problem solve and bring new opportunities to the table. This person will be part of a very smart and collaborative digital team and will also collaborate with other client/project teams as needed.
Responsibilities
Research, plan, execute and optimize campaigns across Facebook, Instagram, LinkedIn, Amazon, and Google ad platforms.
Continuously test and optimize, bring forth new ideas to improve performance.
Act as a point of contact for clients to discuss account performance, recommendations and next steps that need to be taken.
Pull and develop insightful reports from analytics platforms and/or CRMs (Google Analytics, SalesForce, HubSpot, etc.).
Developing creative ads that speak to the clients' brand and audience.
Manage deliverables to ensure they are completed competently and on time.
Anticipate potential issues for clients and share these with the team.
Required Experience
3+ year experience working on ad platforms such as Facebook Ads, Instagram Ads, LinkedIn Ads, Amazon Ads, Google Ads
Experience with Google Analytics and tracking setup via Google Tag Manager
Strong client service skills, comfortable and confident leading conversations and making recommendations
Agency experience is an asset
Required Competencies
Strong communication and presentation skills
Analytic mindset able to surface insights from data
Strategic thinker with creative problem-solving skills
True team player
Excellent organizational and time-management skills
Up for the challenges and opportunities that come with working for a startup and growing company
Interested in applying or learning more about the role ? Submit your information below.
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